'Old Spice' Guy In Super Bowl Commercials 'Memba Him?!

American actor Isaiah Mustafa was 35 years old when he first started playing the main character in the "The Man Your Man Could Smell Like" campaign back in 2010.

During the 2010 Super Bowl XLIV (New Orleans Saints vs. the Indianapolis Colts), Isaiah obtained instant fame after millions saw him parading around in nothing but a towel -- with his rockin' bod on full display -- promoting Old Spice products.

In 2011, Italian actor and model Fabio Lanzoni accompanied Isaiah in the Old Spice ads, and Terry Crews followed suit in 2015 ... now that's a muscle showdown!

"Hello ladies, look at your man ... now back to me!"

Guess what he looks like now!

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