Shaquille O'Neal thinks the usual Super Bowl pre-game coverage is super lame -- so he's created his own event with a ton of his famous friends ... and he's calling it, "The Shaq Bowl."
Superstars like Tim Tebow, Ezekiel Elliott, Diplo, The Miz, Anthony Anderson, Nelly, Offset and more are all booked to compete in various crazy events at a custom-built Shaq Bowl stadium in Tampa on Feb. 7.
All of the action will happen leading up to the Super Bowl game -- and it'll be live-streamed across more than 20 platforms including LiveXLive, YouTube, Twitch, TikTok and Twitter starting at 3 PM ET.
"With everyone home this year, we're gonna do something that's fun and entertaining for the people," Shaq tells TMZ Sports.
"I got a crazy lineup, bunch of my close friends -- it's gonna feature athletes, celebrities, superstar-artists across 2 teams competing in fun and viral challenges."
Shaq tells us the event, officially titled "Mercari Presents the Shaq Bowl," will have strict COVID protocols in place ... and they WILL be enforced.
"We're gonna hire a professional well-known staff and they're gonna do what they do," Shaq says ... "Shaq does not mess around."
As for why he decided to go up against the big network Super Bowl pre-game show ... Shaq didn't pull any punches.
"Look, all the Super Bowl pre-game stuff is kinda boring ... so we're gonna change the game."
As for the events, we're told 2 teams will go head-to-head in everything from Dodgeball to a Tug-of-war ... and even a hot wing challenge.