Chuck Liddell and Tito Ortiz have been lobbying for a UFC fight for weeks -- but Dana White says there ain't a chance in hell Liddell vs. Ortiz 3 is happening inside the Octagon.
And it's all because Dana cares too much about Chuck.
"No, I couldn't do that fight," Dana told TMZ Sports earlier this week.
"I love Chuck Liddell. I love him. And as a friend, I don't think he should fight."
We told Dana about Chuck's claim that he could be cleared by UFC doctors -- and, while White didn't flat-out deny it, he says the Iceman's age is a red flag.
"Chuck's almost 50 years old ... 50-year-old's shouldn't be fighting."
Dana is interested in another potential UFC comeback, though -- telling us he'd definitely like to see Brock Lesnar make another run!